About the Author

Rob Luecke

Rob Luecke

Founder & CEO of ShopProp Realty

Former Series 7, 24, 55, 4 broker

Former Futures Principal & FNOP

Rob's mission is simple: Make home buying and selling fair, transparent, and affordable for every family.

About the Author

Rob Luecke Jr.

Rob Luecke Jr.

COO

Rob Luecke Jr. is the COO of ShopProp and a licensed real estate agent with eight years of experience and involvement in thousands of transactions. At...

Real Estate Insights & Market Intelligence

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Latest Posts

We are not in a Bubble in the Bay Area Housing Market

We are not in a Bubble in the Bay Area Housing Market

There are multiple news organizations regurgitating the same clickbait headline that "Bay Area housing is in a bubble". We are going to explore in this article why that isn't true and why we aren't likely to see a crash of prices comparable to 2007 anytime soon.

2026 Housing Market Outlook: A Turn Is Coming — and the Window Before It May Be the Opportunity

2026 Housing Market Outlook: A Turn Is Coming — and the Window Before It May Be the Opportunity

2026 Housing Market Outlook: A Turn Is Coming — and the Window Before It May Be the Opportunity Most people want a simple answer: “Is 2026 going to be an up year for housing?” I don’t think it’s that simple — but I do think housing is starting to turn, and the time between now and when that turn becomes obvious could be a good buying opportunity.