Free CMA Tool and analytics no one else has.
Free CMA Tool and analytics no one else has.
Stay ahead in the property market with expert analysis, investment strategies, and the latest trends from ShopProp's real estate professionals.
Discover our most popular and insightful content on real estate trends, investment strategies, and market analysis.
Free CMA Tool and analytics no one else has.
Private Listings Are a Detriment to the Market — and, in My Opinion, Selling Them as a General Strategy Is a Breach of Fiduciary Duty Before founding ShopProp, I built a financial firm that was later acquired. After more than 20 years in the financial markets and 18 years as a managing broker, my view is simple: Open markets protect consumers. Closed systems protect insiders.
There are multiple news organizations regurgitating the same clickbait headline that "Bay Area housing is in a bubble". We are going to explore in this article why that isn't true and why we aren't likely to see a crash of prices comparable to 2007 anytime soon.
The offer is just the starting point. How you negotiate — on price, terms, contingencies, and timing — determines how much you actually walk away with.
The work you do before listing your home directly affects how fast it sells and how much you get. Here's a step-by-step checklist to make your home market-ready.
Spring and early summer dominate home sales — but the best time to sell depends on more than just the season. Here's what the data actually says about timing your sale for maximum profit.
Closing costs aren't just for buyers. Sellers typically pay 8-10% of the sale price in fees and commissions. Here's a detailed breakdown of what to expect and where you can save.
Staged homes sell faster and for more money — but not all staging advice is created equal. Here's what actually works based on data and buyer behavior in 2026.
The traditional 5-6% real estate commission is not a law — it's a negotiable fee. Here are proven alternatives that save sellers thousands while still getting full-service support.