Free CMA Tool and analytics no one else has.
Free CMA Tool and analytics no one else has.
Stay ahead in the property market with expert analysis, investment strategies, and the latest trends from ShopProp's real estate professionals.
Discover our most popular and insightful content on real estate trends, investment strategies, and market analysis.
Free CMA Tool and analytics no one else has.
Private Listings Are a Detriment to the Market — and, in My Opinion, Selling Them as a General Strategy Is a Breach of Fiduciary Duty Before founding ShopProp, I built a financial firm that was later acquired. After more than 20 years in the financial markets and 18 years as a managing broker, my view is simple: Open markets protect consumers. Closed systems protect insiders.
There are multiple news organizations regurgitating the same clickbait headline that "Bay Area housing is in a bubble". We are going to explore in this article why that isn't true and why we aren't likely to see a crash of prices comparable to 2007 anytime soon.
Move-up buyers pay percentage agent fees on BOTH sides — selling and buying. On a $750K sale and $1.2M purchase, that is $48,750 in traditional fees vs $9,990 flat. Here is the math at every price point.
Los Altos home sells $400,000 over listing price at $3.8M. ShopProp flat fee of $7,995 saved the seller $87,005 compared to a traditional 2.5% commission.
When a home purchase falls through, percentage-based agent fees punish buyers twice. A flat-fee agent removes the financial sting of starting over — your fee stays the same whether it is your first offer or your fourth.
Texas buyers can legally get thousands back at closing through buyer agent rebates. Here's how ShopProp's $1,995 flat fee gives you the biggest rebate in Texas — bigger than any 2% or 2.5% rebate program.
Selling a home in California doesn't have to cost $30,000+ in commissions. Here's an honest breakdown of every option from FSBO to flat fee to discount brokers — and what actually works in 2026.
California sellers are paying $30,000 to $60,000 in traditional listing commissions. ShopProp's flat fee MLS service starts at $1,995 — saving you tens of thousands whether you're in Los Angeles, San Francisco, San Diego, or Sacramento.