Free CMA Tool and analytics no one else has.
Free CMA Tool and analytics no one else has.
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Free CMA Tool and analytics no one else has.
Private Listings Are a Detriment to the Market — and, in My Opinion, Selling Them as a General Strategy Is a Breach of Fiduciary Duty Before founding ShopProp, I built a financial firm that was later acquired. After more than 20 years in the financial markets and 18 years as a managing broker, my view is simple: Open markets protect consumers. Closed systems protect insiders.
There are multiple news organizations regurgitating the same clickbait headline that "Bay Area housing is in a bubble". We are going to explore in this article why that isn't true and why we aren't likely to see a crash of prices comparable to 2007 anytime soon.
Most buyers sign a buyer-broker agreement at a traditional percentage rate before they realize how much it actually costs. Here is the math on flat-fee savings and why a managing broker matters.
Most buyers negotiate the home price but never question the 2.5% agent fee. Since the NAR settlement, that fee is fully negotiable — and flat-fee brokers can return thousands at closing.
Michigan home buyers are leaving thousands on the table at closing. With ShopProp's flat-fee model starting at $1,995, buyers in Detroit, Ann Arbor, Grand Rapids, and Troy keep $8,000 to $50,000+ as a rebate at closing.
On a $900,000 home, a traditional 2.5% buyer agent takes $22,500. A flat-fee managing broker charges $3,995. The $18,505 difference comes back to you at closing — and the savings compound for decades.
Nearly two years after the NAR settlement, flat-fee buyer agents are saving homebuyers $10,000 to $42,000+ at closing. Here's the mid-2026 math and three things smart buyers are doing differently.
The listing price gets all the attention, but your agent's fee structure determines how much money you actually keep at closing. Here's why first-time buyers should look at flat-fee brokers before signing a buyer-broker agreement.