One of Ballard busiest Goodwill stores could be heading for a major transformation. A Seattle developer recently filed early plans to redevelop the property into a six-story residential building with roughly 300 apartments and ground-floor retail.
The proposal is still in its early stages and would need to go through the city review process before any construction could begin. But if approved, it would add another large apartment project to one of Seattle most walkable neighborhoods.
Why Ballard
Ballard has seen significant housing growth over the past decade. The neighborhood combination of walkability, brewery district charm, waterfront access, and proximity to downtown Seattle has made it one of the most sought-after areas in the city.
Adding 300 units to Ballard follows the same pattern playing out across the West Coast — converting underutilized commercial properties into dense, transit-oriented housing. The same dynamic driving 341 new homes in Palo Alto under SB 79 is happening in Seattle through market forces.
What This Means for Ballard Buyers
More apartments means more rental supply, which could moderate rents — but it does not directly increase for-sale inventory. Ballard single-family homes, townhomes, and condos remain limited.
If you are buying in Ballard or anywhere in Seattle, ShopProp gives you a flat fee starting at $1,995 with a rebate. On an $850K Ballard condo, that is a $19,255 rebate at closing. On a $1.2M townhome, that is $28,005 back.
What This Means for Ballard Sellers
If you own a single-family home in Ballard, a 300-unit apartment building nearby could actually increase your land value — developers may eventually target your block too. Scarcity of single-family homes in a densifying neighborhood is a value driver.
When you sell, ShopProp flat fee of $4,995 (homes under $1M) means you keep more than $16,000 compared to a traditional 2.5% commission on an $850K sale.
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Source: Puget Sound Business Journal via r/Seattle. As featured in NPR, USA Today, and New York Post.